AMA are un nou blog
Posted in Online, Organizatii on februarie 18, 2008 | 1 comentariu »
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Este definitia data de American Marketing Association in 2007, care deschide blogul nou al AMA, on-line din ianuarie 2008. Nu este primul, insa AMA sustine ca este cel oficial.